Facebook Ads Generate 85+ Qualified Leads for -Kitchenhomeandbath TX
Discover how our client transformed their outdated kitchen and bath into stunning, functional spaces that increased their home's value.
Client Overview
Kitchenhomeandbath is a leading kitchen and bath remodeling company serving the Dallas-Fort Worth metroplex. They specialize in creating dream kitchens and bathrooms, using top-of-the-line materials and exceptional craftsmanship. However, despite their expertise, they faced difficulty generating a steady stream of qualified leads through traditional marketing methods.
Proof of Facebook Lead Generation
Challenges

1

Limited Brand Awareness.
KitchenHomeAndBath.com struggled to reach its target audience in the competitive Dallas-Fort Worth market.

2

Unqualified Leads.
Traditional marketing methods attracted a broader audience, resulting in inquiries from those outside their service area or not ready to commit to a remodel.

3

Measurable Results
Tracking the effectiveness of their existing marketing efforts was challenging, making it difficult to optimize campaigns for better ROI.
Our Advertising Strategy

1

Demographic Targeting
Targeting homeowners within a specific age range, income bracket, and location (Dallas-Fort Worth metroplex).

2

Interest Targeting
Reaching users who have expressed interest in home improvement, kitchen and bath design, or relevant brands.

3

Behavioral Targeting
Targeting users who have recently shown online behavior indicative of a potential remodel, such as visiting home design websites or searching for remodeling keywords.

4

High-Quality Visuals
Compelling visuals showcasing stunning kitchen and bath renovations were used to capture attention and showcase their expertise.

5

Compelling Ad Copy
Benefit-driven ad copy highlighted the value proposition of KitchenHomeAndBath.com, emphasizing the transformation they deliver and the stress-free remodeling experience they provide.

6

Clear Call to Action (CTA)
Strong CTAs like "Schedule a Free Consultation" or "Download Your Free Kitchen Design Guide" encouraged users to take the next step.
Unique Campaign Execution Steps..
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A/B Testing
Different ad variations with various visuals, headlines, and CTAs were tested to identify the most effective combinations for lead generation.
Retargeting Ads
Website visitors who showed initial interest (e.g., visited the contact page but didn't convert) were retargeted with ads to keep KitchenHomeAndBath.com top-of-mind and nurture leads further down the funnel.
Landing Page Optimization
High-converting landing pages were created to provide a seamless user experience and encourage form submissions for consultations or project quotes.
Results
Measurable ROI
Tracking website conversions and lead generation through Facebook ads allowed for data-driven optimization to maximize the campaign's effectiveness.
85+ Monthly Qualified Leads
The targeted Facebook ads drove a substantial increase in qualified leads for the business.
Increased Brand Awareness
Facebook ads helped KitchenHomeAndBath.com reach their ideal audience, boosting brand awareness within the Dallas-Fort Worth market.
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